© 2026 Better Place Wellness Company, d/b/a Allday Health. All rights reserved. · Effective Date: January 21, 2026 · Last updated: October 24, 2026
Better Place Wellness Company, doing business as Allday Health (“Allday,” “we,” “our,” or “us”) provides software tools designed to support mental wellness and improve communication and insight between patients and licensed clinicians. This Privacy Policy explains how we collect, use, disclose, and protect information when you use our website, clinician portal, and mobile applications (collectively, the “Services”).
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.
This Privacy Policy applies to:
Certain health information processed through the platform may also be governed by agreements between Allday and participating clinicians or healthcare organizations.
We collect several types of information depending on how the Services are used.
When clinicians or authorized users create accounts, we may collect:
Patients using the mobile application may provide information including:
This information may be visible to the patient’s clinician through the clinician portal.
The Services may automatically generate insights based on interactions with the application. Depending on configuration, this may include:
Some features may allow patients to enable passive monitoring features designed to detect sentiment patterns or emotional distress signals.
We may automatically collect technical information including:
This information helps us maintain the reliability and security of the Services.
We use information collected through the Services for purposes including:
Certain features of the Services use automated systems and artificial intelligence technologies to analyze patterns in user-provided information or application interactions.
These technologies may be used to:
These systems are designed to assist users and clinicians but do not replace professional medical judgment.
Allday provides technology tools that may be used by clinicians to support patient care.
Clinicians remain responsible for their own clinical decisions and communications with patients.
Patients remain responsible for any action they choose to take, or not to take, while engaging with the Services.
Allday does not provide medical treatment or therapy services directly.
Information shared by patients through the platform may be accessible to their participating clinician but is not monitored in real time by Allday staff.
The Services may provide prompts or resources if user activity suggests potential emotional distress.
However:
Users experiencing a mental health crisis should contact emergency services or appropriate crisis resources such as 988 in the United States.
We do not sell personal information.
We may share information in limited circumstances including:
All service providers are contractually obligated to maintain appropriate confidentiality and security protections.
When we process health information on behalf of a clinician or healthcare organization, we do so as their business associate under HIPAA, and we use and disclose that information only as our agreement with them and the law allow. Their Notice of Privacy Practices also applies to that information.
We may de-identify information so that it no longer identifies you, using the methods HIPAA recognizes. We may use de-identified information to improve the Services, for analytics, and for research. We do not attempt to re-identify de-identified information, and we require anyone we share it with not to re-identify it.
We will not use information that identifies you for research unless you give your separate permission or the law allows it without your permission. Choosing not to take part in research does not affect your use of the Services.
Patients can opt in within the Allday mobile application to receive Allday Health alerts, which are wellness support and crisis resource text messages. If you opt in, we collect your mobile number and a record of your consent, including when you gave it.
We use your mobile number only to send Allday Health alerts. We do not sell, rent, or share your mobile number or your text message opt-in data with third parties for their marketing or promotional purposes. We share your mobile number only with the service provider that delivers our text messages, and only to send them.
You can stop receiving alerts at any time by replying STOP to any message or by turning off alerts in the application. Reply HELP for help. Msg & data rates may apply.
See our SMS Terms for full program details.
Allday uses commercially reasonable administrative, technical, and physical safeguards designed to protect personal information.
These safeguards may include:
No system can be guaranteed to be completely secure, but we continuously work to protect the confidentiality and integrity of information processed through the platform.
We retain personal information only as long as necessary to provide the Services and fulfill legal or contractual obligations.
Retention periods may vary depending on:
When a clinician or healthcare organization stops using the Services, we return or delete the health information we hold for them as our agreement with them requires. Copies in encrypted backups are deleted on the backup schedule and stay protected until then.
Depending on your location, you may have rights regarding your personal information, including:
Requests can be submitted by contacting us at the email address below. We will verify your identity before acting on a request.
If your information is held on behalf of your clinician or healthcare organization, your rights under HIPAA are exercised through them. We will forward your request to them or help them respond.
The Services are not intended for use by anyone under the age of 18. We do not knowingly collect personal information from anyone under 18. If we learn that we have collected personal information from someone under 18, we will delete it, except where we must keep it on behalf of a healthcare provider or as required by law.
We may update this Privacy Policy from time to time. If we make material changes, we will update the effective date and provide notice through the Services or website where appropriate.
Better Place Wellness Company